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Biscuit Belly Continues National Expansion Following Brand Success in New Markets

Biscuit Belly Continues National Expansion Following Brand Success in New Markets

Serving up a forward thinking Southern comfort brunch, Biscuit Belly is growing its domestic footprint

Biscuit Belly Continues National Expansion Following Brand Success in New MarketsLouisville, KY ( Biscuit Belly, a Kentucky based craft casual brunch restaurant serving up warm hospitality and chef-driven gourmet biscuit breakfast sandwiches, is continuing their national expansion through franchising, after announcing developments in the Georgia and Alabama markets. The brand seeks to supply an excellent brunch experience where guests will come together for a delicious undertake familiar Southern favorites, with the biscuit sandwich being the star.

Founded by Lauren and Chad Coulter in 2019, and franchising since 2020, Biscuit Belly has turned into a staple within their home state of Kentucky. Known for his or her chef-inspired offerings revolving around a scratch-made biscuit, innovative boozy beverages, and a bright, modern environment, Biscuit Belly has been an instantaneous favorite among brunch enthusiasts.

Our love for an excellent brunch and Southern flavors is what started the imagine Biscuit Belly said Lauren Coulter, Director of Franchising and Development. We loved having the ability to connect to us and friends over brunch. It had been a moment for all of us to relax and meet up with one another over meals and some drinks, but we felt like we’re able to never look for a spot that felt like home. We made a decision to create our very own brunch restaurant that brought our love of Southern staples as well as an experience that has been warm, welcoming and consistent and thats what weve made up of Biscuit Belly.

Biscuit Belly has seen rapid success locally and is wanting to continue expansion across THE UNITED STATES with a focus in the South and Midwest. With plans to possess at the very least seven locations open by the finish of 2022, the brand has remained a popular among Kentucky locals and is currently bringing their particular brunch concept to new markets making use of their newest location (and first franchised location) open in Lexington, Kentucky and another franchised location set to open soon in Acworth, Georgia. Without plans of slowing, the brands goal would be to have 15 additional locations in development by the finish of the entire year that will bring their total under development to 35 stores.

Biscuit Belly is serving up a lot more than just delicious Southern cooking to brunch lovers, we offer a place for folks ahead together and create memories over a delicious meal in a craft causal setting, said Chad Coulter, Founder and CEO of Biscuit Belly. We have confidence in true Southern hospitality and providing an area where everyone feels welcomed and leaves our restaurant wanting to keep coming back for more. We have been thrilled with the quick momentum we’ve observed in our brands national expansion once we break right into new markets and so are excited to get franchisees that share our passion to create an improved brunch experience to communities throughout America.

Biscuit Belly currently has five locations open and 20 additional locations in development. Like the franchise fee, the original investment for a Biscuit Belly franchise is between $697,000 to $1,102,000. To learn more about Biscuit Bellys franchising opportunities, please visit

About Biscuit Belly

Founded in 2019 and franchising since 2020, Biscuit Belly opened its first location in Louisville, Kentucky where it became known because of its creative method of Southern comfort food classics with a concentrate on large, gourmet biscuit sandwiches. With a chef-cultivated menu, the brand has paired their Southern inspired offerings with genuine hospitality to generate an upbeat, fun environment where guests can like a delicious meal with friends and family. With five locations currently open throughout Kentucky, the brand has opened their first location out of these home-state in Indiana and also have three more stores under construction in Georgia and Alabama, both set to open prior to the end of the entire year. To learn more, please visit


Ashlyn Jensen

Franchise Elevator PR

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