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Blizzard hitting significantly less than 100M MAUs, creates good press for fall releases

There is some troubling news for Activision Blizzard this week after it had been confirmed that the amount of monthly active users had decreased to significantly less than 100 million. Microsoft had also revealed that the overall game developer does not have any must-have titles recently.

You’ll find nothing unique concerning the video gaming developed and published by Activision Blizzard that is clearly a will need to have for rival PC and console gaming distributors that provide rise to a foreclosure concern.

Activision Blizzard’s last earnings report surprised investors – changes disappoint fans

Jae C. Hong | Associated Press

Activision Blizzard will need to change this image soon or be left in the dust by other game developers. Its banking on Call of Duty Modern Warfare 2 and Call of Duty: Warzone 2.0 to achieve that this season. Blizzards reputation in addition has taken popular, but manages to help keep their loyal fanbase. However, player numbers are continuing to deteriorate.

Here was a recently available statement from the developers in a press conference, following news concerning the amount of monthly active users in:

The fourth quarter will usher in a fresh era for theCall of Dutyfranchise. Anticipation is high forCall of Duty: Modern Warfare 2, planned for release on console and PC onOctober 28. The sequel to 2019sModern Warfare, probably the most successfulCall of Dutytitle up to now, will lead probably the most ambitious rollout yet over the franchise. An all-newCall of Duty: Warzone2.0experience, tightly integrated with the premium game, will launch being an extension of theModern Warfareuniverse later this season.

The precise figures were also presented through the news release with only 94 million monthly active users in June. In the same way concerning were the quarterly figures, which had dropped to 361m from last years 408m because of this quarter. There hasnt been this type of drop since 2019 but this will definitely rise prior to the end of the entire year due to the releases of both titles mentioned earlier.

The problem here is that cant be considered a temporary upswing and the statement from Microsoft shows that you can find larger issues accessible. There also appears to be trend here with last seasons figures because of this quarter also seeing a drop from the entire year before that. The upsurge in 2020 was perhaps because of the pandemic forcing everyone indoors.

Establishing for fall releases

Most game developers do see periods of such dips, with Microsoft themselves having been through it previously. You may still find some exciting projects approaching from Activision Blizzard which should see more monthly active users. Call of Duty: Modern Warfare II is defined for a Beta in September, and an October release. Overwatch 2 and Wow: Dragonlight may also be pretty massive games, both with large fanbases and releasing this fall.

All three games will probably bring a big enough user base to improve Activision Blizzard above the 100M mark, just with time for a per-acquistion investor call. The acquisition from Microsoft is yet to occur, and by recent comments, they will have big plans for the developer and desire to utilize some new ideas.

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