HONG KONG, Aug 23, 2022 – (ACN Newswire) – Organised by the Hong Kong Trade Development Council (HKTDC) and sponsored by Create Hong Kong(CreateHK) of the federal government of the Hong Kong Special Administrative Region (HKSAR), CENTRESTAGE returns to the spotlight from 9 to 11 September. The three-day event will available to fashion buyers as well as the general public, having a amount of in-person along with virtual exhibitions with visitors in a position to immerse themselves in augmented reality (AR) and virtual reality (VR) interactive experiences.
HKTDC Deputy Executive Director Sophia Chong said: “Recently, innovative ideas have already been built-into the designs, materials, manufacturing, sales and customer connection with the style industry, with the advent of new technologies creating a lot more possibilities. This year’s CENTRESTAGE could have “Inclusion and Diversity” as its central theme, having an focus on authentic self-expression, projecting a standard goal of enabling everyone expressing their bold imagination through beauty and aesthetics. The three-day event will feature 20 fashion shows and showcase the most recent collections greater than 230 brands from 15 countries and regions. A number of digital experiences have already been added in 2022, amplifying the enjoyment of the iconic event.”
Various designers and brands launch latest collections
CENTRESTAGE ELITES may be the spotlight opening gala show, featuring Hong Kong and Japanese brands DEMO and Children of the discordance – both chosen by Fashion Asia Hong Kong as on the list of 10 Asian Designers to view in 2020. Derek Chan will launch the most recent 2023 spring/summer assortment of his gender-neutral fashion label DEMO as well as co-founder Mite Chan. Simultaneously, Japanese designer Hideaki Shikama, founder of young fashion label Children of the discordance will undoubtedly be showcasing his collection in Hong Kong for the very first time. The show will undoubtedly be livestreamed through the CENTRESTAGE fair website and social media marketing platforms (Facebook and Instagram).
THE STYLE Hong Kong Runway Show will feature six Hong Kong brands presenting their 2023 spring/summer collections. Participating labels include 112 mountainyam, which uses vivid colours expressing confidence; ANGUS TSUI, which highlights sci-fi elements in its designs; BLIND by JW, which merges fashion with art tech; Bettie Haute Couture, that includes a concentrate on bespoke women’s clothing; SUN=SEN, which emphasises playfulness in its designs; and V VISSI, which works on promoting social inclusion through fashion design. Sustainability can be an important issue to the style industry, which year the designers will debut collections that use sustainable materials. Local enterprise Novetex Textiles Limited has been invited to utilize the designers, all of whom use upcycled fibres from The Billie System to generate distinctive designs. Furthermore, visitors should donate their old 100% cotton T-shirts or polo shirts through the style Hong Kong booth, with the initial 100 donors obtaining a limited-edition souvenir made out of upcycled materials.
A number of “Brand Collection Shows” and “Designer Collection Shows” will undoubtedly be launched on the three days of the function. The former will include a amount of renowned Hong Kong fashion brands as the latter will showcase the very best works from different fashion designers. Furthermore, this year’s CENTRESTAGE is honoured to welcome the participation of Fashion Farm Foundation (FFF), which works to market Hong Kong fashion design. Sponsored by CreateHK, “FFF – Fashion Forward GBA” can be an event staged in celebration of the 25th anniversary of the establishment of the HKSAR on the initial day of the show, with participating designers including local brands YMDH and Charlotte Ng Studio. The “Hong Kong Kids Fashion Show”, that is always eagerly anticipated by fashion-loving parents, will undoubtedly be held on 11 September.
CENTRESTAGE really helps to nurture local design talents
This year’s event continues to place the concentrate on up-and-coming local design talents. The seven Hong Kong designer brands that may within the FASHIONALLY Collection #19 fashion show on day one (9 September) are ARTO., CAR|2IE, FromClothingof, KEVIN HO, Lapeewee, REDEMPTIVE and just why. Altogether, three FASHIONALLY Presentation shows will undoubtedly be held on 9 and 10 September with three emerging local fashion labels launching their latest collections, namely Wilsonkaki and new participants Kowloon City Boy and Vo-yage.
Another highlight of the year’s CENTRESTAGE would be the final of the Hong Kong Young Fashion Designers’ Contest 2022 (YDC) on 11 September. The annual YDC has been introducing new faces to the each year since 1977. The star-studded judging panel in 2022 includes fashion industry leader, buyers, editors and stylists, with CENTRESTAGE ELITES participating Japanese designer Hideaki Shikama invited because the overseas VIP judge. The 10 shortlisted competitors will compete for four honours, namely Overall Champion, the Excellence Award, the very best Visual Presentation Award and the “My Favourite Collection Award”. For the latter, members of the general public can vote for his or her favourite collection online and stand the opportunity to win among seven HK$2,000 Lee Gardens Area e-gift coupons sponsored by Hysan Development.
Public can venture in to the metaverse with new digital experiences
This year’s CENTRESTAGE supplies a visit to the metaverse with numerous phygital experiences to improve visitors’ enjoyment. A variety of interactive experiences will undoubtedly be featured at the fairground, like the CENTREVERSE, jointly produced by Microsoft AltspaceVR and Mirum, where visitors can make their very own fashion avatar and connect to others in a virtual world, and also use AR tools to obtain decked out. Various seminars will undoubtedly be organised through the show, looking at topics such as for example how artificial intelligence has been applied in the style industry, the development of the metaverse, sustainability popular and trend forecasts.
CENTRESTAGE will undoubtedly be held alongside the Watch & Clock Fair and Salon de TE, meaning visitors can look for fashion apparel and quality watches from all over the world under one roof. A lucky draw for the special “CENTRESTAGE X Watch & Clock” will undoubtedly be held on the weekend (10-11 September).
– CENTRESTAGE: www.centrestage.com.hk
– CENETRESTAGE pre-registration link: https://bit.ly/3QNzd7M
– Hong Kong Young Fashion Designers’ Contest (YDC): www.fashionally.com
– CENTRESTAGE around: https://centrestage.hktdc.com/ex/centrestageintown/en
– Photo download: https://bit.ly/3PKPFVz
The Hong Kong Trade Development Council (HKTDC) is really a statutory body established in 1966 to market, assist and develop Hong Kong’s trade. With 50 offices globally, including 13 in Mainland China, the HKTDC promotes Hong Kong as a two-way global investment and business hub. The HKTDC organises international exhibitions, conferences and business missions to generate work at home opportunities for companies, particularly small and medium-sized enterprises (SMEs), in the mainland and international markets. The HKTDC also provides up-to-date market insights and product information via research reports and digital news channels. To learn more, please visit: www.hktdc.com/aboutus. Follow us on Twitter @hktdc and LinkedIn
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