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Controversial social media marketing app Parler is back on the Google Play Store

Parler, the app that’s largely connected with Donald Trump supporters, conservatives and far-right extremists, is once more designed for download via the Google Play Store. Billing itself as a “free speech network”, Parler was banned and removed from the Android app store in January [2021] following the US Capitol insurrection. A Google spokesperson said at that time that the removal was because of the app’s insufficient “moderation policies and enforcement that remove egregious content like posts that incite violence.”

A Google spokesperson said “As we’ve long stated, apps can easily appear on Google Play provided they adhere to Plays developer policies. All apps on Google Play that feature user generated content (UGC) are needed to implement robust moderation practices that prohibit objectionable content, offer an in-app system for reporting objectionable UGC, do something against that UGC where appropriate, and remove or block abusive users who violate the app’s terms useful and/or user policy.”

Parler has made substantial modifications to its app to adhere to Google’s policies. Bloomberg and Axios have reported that the apps’ developers have implemented policies to moderate content and remove posts that incite violence, which managed to get compliant with Google’s requirements. Despite its suspension and delisting from the Android app store, people could still download Parler from the business’s website and continue steadily to utilize it.

Parler was reinstated to the iOS app store in-may this season, after modifying its AI-based moderation tool to cover up content it identifies as “hate.” Donald Trump’s “Truth Social” has been available on the iOS store since February, though it has yet to launch on Android. Google reportedly has yet to approve that app because of concerns over its violations of standards and inadequate moderation policies.

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