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El Pollo Loco Signs Four-Unit Deal in Seattle

El Pollo Loco Signs Four-Unit Deal in Seattle

Nations leading fire-grilled chicken restaurant chain seeks other franchise partners to expand the brands presence in the Pacific Northwest

El Pollo Loco Signs Four-Unit Deal in SeattleCosta Mesa, CA (RestaurantNews.com) El Pollo Loco, Inc. (El Pollo Loco or Company) (Nasdaq: LOCO), the nations leading fire-grilled chicken restaurant chain, announced today the signing of a multi-unit development deal for four restaurants in metro Seattle, particularly across Pierce County and south King County.

The restaurants will undoubtedly be owned and operated by Jean-Paul Pirio, a far more than 20-year restaurant industry veteran who already owns five restaurants and bars through the entire south Puget Sound, including JPs Tap Room in Kent, PERIODS Ale House in Federal Way and Hy Iu Hee Hee in Gig Harbor.

Restaurants are Ive done my very existence. My first job ever was restaurants. All Ive ever known was waiting tables, busing tables, said Pirio. When I began researching different franchise opportunities, I was searching for a unique concept with a rich tradition that had the opportunity to bring people together around food, family and culture. I came across an ideal match with El Pollo Loco and cant wait to introduce local customers to the brands signature chicken, handcrafted Mexican entrees and range of healthy offerings.

While leases have yet to be signed, Pirio is eyeing Federal Way, Kent, Tacoma and Puyallup, among the areas, for potential sites.

Jean-Paul can be an experienced restaurateur and were honored to partner with this inspiring and well-known individual in the Seattle community, says Brian Carmichall, El Pollo Locos Chief Development Officer. El Pollo Locos proven business design paired with the know-how of a practiced pro like Jean-Paul is really a winning combination, and were confident his locations will thrive.

Pirios restaurants will include a new El Pollo Loco prototype design targeted at meet up with the demands of the companys off-premise business. Contained in the design is a dining area that potentially opens up to patio area, in addition to a drive-thru and designated curbside pick-up parking.

The restaurants may also feature a sophisticated digitized experience including Pollo To Go cubbies for mobile to-go and delivery orders, digital menu boards and GPS-enabled curbside pick-up, all integrated with the companys dynamic and versatile mobile app.

Are you aware that food?

At El Pollo Loco, the chicken is marinated internal daily with a proprietary recipe of citrus, garlic and spice, fire-grilled over an open flame and hand-cut to order. The freshly grilled chicken serves because the base for a geniune collection of dishes, including individual or family chicken meals, bowls, burritos and salads. The brand is famous for a variety of flavorful menu items which customers feel much better about eating because they’re healthier than typical junk food and match a bunch of dietary regimes which range from calorie counting to keto.

The Seattle expansion announcement comes at the same time when El Pollo Loco is aggressively searching for additional franchise partners to greatly help expand the brands footprint over the Pacific Northwest. Along with other areas of Washington, El Pollo Loco is targeting various markets through the entire U.S. for expansion.

About El Pollo Loco

El Pollo Loco (Nasdaq:LOCO) may be the nations leading fire-grilled chicken restaurant with a mission to create people together around food, family, and culture in the communities it serves. El Pollo Loco is renowned because of its handcrafted L.A. Mex food, a forward thinking mixture of traditional Mexican cuisine and better-for-you eating, that LA is well known for. Since 1980, El Pollo Loco has successfully opened and maintained 483 company-owned and franchised restaurants in Arizona, California, Nevada, Texas, Utah, and Louisiana while remaining true to its Mexican-American heritage. El Pollo Loco is growing and evolve, nourishing connections to tradition, culture, and something another through fire-grilled goodness which makes us feel just like familia. To learn more, check us out at www.elpolloloco.com.

Franchising Media Contact:

Mike Misetic

mmisetic@overtime-pr.com

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