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Lakers’ LeBron James Sports ‘LJ’ Crown Logo Implanted on Tooth in Photo

MICHAEL TRAN/AFP via Getty Images

Branding opportunities are everywhere if you are The King.

Even, as it happens, within your own mouth.

LeBron James was photographed along with his signature logo implanted using one of his teeth:

Bleacher Report @BleacherReport

New hardware for The King


(via @abbykeenan3, @Lakers)

The near future Hall of Famer has been keeping busy this offseason, whether it’s appearing at Drew League or CrawOver pro-am events or shutting down recruiting rumors regarding his son Bronny. You can include putting a logo on his tooth to the list as he prepares for the 2022-23 campaign.

His LA Lakers will undoubtedly be beneath the spotlight because they turn to bounce back from missing the playoffs and play-in tournament entirely with largely exactly the same core still set up.

At the very least that spotlight can grab yet another logo with this particular move.

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