Following the stress of the COVID-19 pandemic, a fresh national survey called the Inaugural ASPS Insights and Trends Report: PLASTIC SURGERY 2022 finds many Americans are actually buying themselves through cosmetic procedures, despite an uncertain economy. The American Society of COSMETIC OR PLASTIC SURGEONS polled member surgeons nationwide and found over three-quarters of cosmetic-focused cosmetic surgery practices are seeing more business than prior to the pandemic, with nearly 30 percent reporting their business has at the very least doubled.
“With COVID, we prepared for the worst. However when we could actually reopen our office, we were amazed with the incredible surge of demand for the cosmetic services, both surgical and noninvasive,” said Bob Basu, MD, a board-certified cosmetic surgeon in Houston and board vice president of finance of the American Society of COSMETIC OR PLASTIC SURGEONS. “Given that the worst is hopefully behind us and folks are traveling again and getting back again to normal life, I initially thought that people would see a few of that demand fall off, and that is not been the case. We’re actually still seeing high demand.”
Basu says there are a number of reasons for the increased demand. For most patients, COVID shutdowns and the capability to home based gave them enough time they had a need to heal, without disrupting their normal busy routine. Others say the amount of money saved on things such as travel and eating out through the pandemic allowed them to purchase themselves.
“COVID changed everything. No-one was traveling, vacations got canceled. THEREFORE I think plenty of families and patients had far more disposable income. Therefore, they discovered that this is actually the right time to allow them to execute a cosmetic cosmetic surgery procedure,” Basu said.
The survey also discovered that women between your ages of 31 and 45 were the most more likely to request popular procedures such as for example breast augmentations, liposuction and tummy tucks. Basu says millennials aren’t only savvy about their options, but may also be more open about their choice to get cosmetic surgery than older generations.
“Millennials have become sophisticated when it comes to obtaining the information they need. They share their experiences with other folks through social media marketing platforms or other methods. Therefore, these methods are no more tabooThey’re actually relatable and accessible,” Basu said. “For this reason open sharing, patients are also available in well-versed concerning the procedures of interest. Therefore it really we can have an extremely productive discussion about their options.”
Megan Gilbert, 35, was among those millennials who did her research. Once the pandemic halted her young family’s busy lifestyle, they used the chance to spotlight their health. But following a twenty-five-pound weight reduction, Gilbert still had some insecurities when looking in the mirror.
“After breastfeeding two kids and slimming down, my breasts no more looked how I needed them to,” she said. “And I thought, “Why be unhappy with this particular one section of my own body after working so difficult to make most of these other improvements in my own life?'”
A pal referred Gilbert to Dr. Basu, who caused her to get the right size and kind of breast implant. Simultaneously as her breast augmentation, he performed a breast lift to provide her the appearance and shape she desired.
“I couldn’t be happier with the outcomes. Having that confidence back and feeling better about myself resonates atlanta divorce attorneys part of my entire life, including with my children,” Gilbert said. “I’d like my kids to be happy and secure within their life and in who they’re, and if they don’t really note that in me, it’s hard to allow them to view it in themselves.”
Even though surge in cosmetic procedures could be driven by women under 45, Basu says he’s seeing more patients across every generation and gender that are thinking about procedures to greatly help them appear and feel their finest.
“We’re seeing ourselves on some type of computer screen much more regularly and so are much more alert to our appearance. And for many people, which makes them notice that they may desire to look just a little younger or even to appear less tired, which includes led to a rise in facial and neck procedures aswell,” Basu said. “I believe there’s something that’s happened with regards to the cultural values on aesthetics and wellness in this country that people haven’t seen before. And I believe folks are recognizing that it is okay to accomplish something for themselves.”
The survey discovered that over 40 percent of plastic surgeons are reporting longer wait times between consultation and surgery than prior to the pandemic, so experts encourage anyone considering a cosmetic procedure to plan ahead whenever you can. The initial step is usually to look for a board-certified cosmetic surgeon who is an associate of the American Society of COSMETIC OR PLASTIC SURGEONS. This means that the surgeon isn’t just experienced and experienced, but additionally employs the best safety and ethical guidelines.
Citation: Survey finds demand for plastic surgery, driven by women under 45, surged following the pandemic (2022, August 24) retrieved 24 August 2022 from https://medicalxpress.com/news/2022-08-survey-demand-cosmetic-surgery-driven.html
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